Digital Marketing

Digital marketing judged by revenue.

SEO, Google Ads, Meta Ads, social media and email marketing. One criterion for all of it: how many orders and leads it brought — and what each one cost.

Let’s talk

We do not count likes. We count orders.

We manage campaigns for dozens of Greek e-shops and service businesses. Every morning we check revenue, cost per order and whether campaigns are running correctly. Every month you receive a report with the numbers that matter to your business — not a PDF full of impressions.

Our work does not stop at advertising. Because we also build the sites, we see the whole journey: from click to checkout. When something is lost in between — a slow page, a confusing checkout, a wrong price in the feed — we fix it ourselves, we do not “report it to the developer”.

Full tracking, or nothing

Before spending a single euro on ads, we set up Google Analytics 4, Google Tag Manager, conversion tracking and Meta Pixel / Conversions API properly. Without reliable data, every decision is a guess.

SEO

Technical SEO, content, link building and rank tracking, built on the principles of “The Art of SEO” and the Periodic Table of SEO — not tricks. Organic traffic that does not stop when the budget does.

Google Ads

Search, Shopping, Performance Max, YouTube. Account structure, negatives, feed optimisation, continuous ROAS improvement.

Meta & Social Ads

Facebook, Instagram, TikTok. Creative, audiences, retargeting and dynamic product ads for e-commerce.

Email, SMS & Viber

Newsletters, abandoned-cart automations, SMS/Viber campaigns to clean contact lists.

What’s included

How a digital marketing engagement is organised:

Month 1: Foundations

Audit of site, tracking and existing accounts
Keyword and competitor research
GA4, GTM, conversions and feed setup
Strategy and budget allocation per channel

Every month

Campaign management and optimisation
New creative and A/B tests
SEO content production
Daily revenue and campaign checks

Reporting

Monthly report: revenue, orders, CPA, ROAS
Live dashboard with core KPIs
Quarterly strategy review
One dedicated point of contact

SEO: the investment that keeps paying.

Paid advertising stops when the budget stops. Organic rankings stay. That is why in every engagement we recommend a combination: Ads for immediate results, SEO for long-term growth. We work on technical SEO (speed, structure, schema), content that answers real searches, and links from relevant Greek sites.

We track rankings daily and, when something drops — an algorithm update, a server migration that blocked crawlers — we detect and fix it before it costs revenue.

For e-commerce

Skroutz, BestPrice, Google Shopping

We optimise product feeds, titles and prices so your products appear correctly — and profitably — on every price comparison platform.

FAQ

Questions about digital marketing

What is the minimum ad budget?

To draw reliable conclusions, an e-shop usually needs at least €500–800 per month in ad spend. The budget is paid directly to Google or Meta — it does not pass through us. The management fee is separate and agreed in advance.

Is there a minimum commitment?

We recommend a minimum of 3 months, as that is how long campaigns take to stabilise. After that, the engagement is monthly and can be ended with simple notice.

How are you different from other agencies?

We also build the sites, so we see and fix the entire customer journey. We check revenue daily, not at month-end. And you always speak to the same person.

Do you handle social media management?

Yes — content creation, post scheduling, community management and influencer partnerships, always tied to measurable goals.

Combine it

We serve the southern suburbs and central Athens in person — see our Service areas.

Have a project in mind?

Tell us what you want to achieve. You will get a concrete proposal with scope, timeline and cost — not generalities.

Request a quote